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<title>Ken McEwen Public Relations in Aberdeen&#x2c; Scotland &#x2013; Blog</title><link>http://www.kenmcewen.com/index.php</link><description>Blog from Ken McEwen Public Relations in Aberdeen&#x2c; Scotland</description><dc:language>en</dc:language><dc:creator>ken@kenmcewen.co.uk</dc:creator><dc:rights>Copyright 2008-10 Ken McEwen</dc:rights><dc:date>2012-01-19T17:58:44+00:00</dc:date><admin:generatorAgent rdf:resource="http://www.realmacsoftware.com/" />
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<lastBuildDate>Thu, 19 Jan 2012 19:49:32 +0000</lastBuildDate><item><title>Diverting energy from the Energy Capital?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2012-01-19T17:58:44+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/3790be68f45c0554548e18d546a33666-113.php#unique-entry-id-113</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/3790be68f45c0554548e18d546a33666-113.php#unique-entry-id-113</guid><content:encoded><![CDATA[It wasn&rsquo;t the creation of Enterprise Areas that surprised me. It was the fact that an Enterprise Area for Low Carbon and Renewables technologies appeared to very deliberately exclude the established global centre for energy technology &ndash; Aberdeen.<br /><br /><img class="imageStyle" alt="Offshore wind turbines" src="http://www.kenmcewen.com/blog/files/offshore-wind-turbines-2.jpg" width="237" height="162" />]]></content:encoded></item><item><title>New attitudes needed to city centre trade</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-11-23T15:42:40+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/ff163a22d362d39da8332d0b36522c9b-112.php#unique-entry-id-112</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/ff163a22d362d39da8332d0b36522c9b-112.php#unique-entry-id-112</guid><content:encoded><![CDATA[If I was going to open a shop, I would start out by doing some pretty intensive market research. I would want to know what people want. I would want to know whether there was space in the market for my business. <br /><br /><img class="imageStyle" alt="Shopping" src="http://www.kenmcewen.com/blog/files/fotolia_30898700_l.jpg" width="237" height="145" />]]></content:encoded></item><item><title>A business genius who connected with people</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-11-03T11:41:21+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/b99bc86c6398a63476b5fa5d59ac806a-111.php#unique-entry-id-111</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/b99bc86c6398a63476b5fa5d59ac806a-111.php#unique-entry-id-111</guid><content:encoded><![CDATA[I have a sticker in my study that says &ldquo;Steve Jobs for President&rdquo;. I can&rsquo;t remember who gave it to me, or when. But, the fact that someone produced and widely distributed it, does underline the extraordinary way that Steve Jobs connected with &lsquo;the people&rsquo;. <br /><br /><img class="imageStyle" alt="Steve Jobs" src="http://www.kenmcewen.com/blog/files/1045px-steve_jobs_headshot_2010-crop.jpg" width="212" height="208" />]]></content:encoded></item><item><title>Hard to ignore social networking potential</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-09-07T13:43:20+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/aaaaf1582da17aa4d067826a0ac07719-110.php#unique-entry-id-110</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/aaaaf1582da17aa4d067826a0ac07719-110.php#unique-entry-id-110</guid><content:encoded><![CDATA[I read today that 26 million people in the UK are now on Facebook. That&rsquo;s 41% of all the entire population! <br /><br /><img class="imageStyle" alt="girl on Facebook" src="http://www.kenmcewen.com/blog/files/girloncomputer-2.jpg" width="212" height="146" />]]></content:encoded></item><item><title>Under pressure? Stick to the facts.</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-05-23T10:09:46+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/37557612019b013ee2e9b314d8ba0df4-109.php#unique-entry-id-109</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/37557612019b013ee2e9b314d8ba0df4-109.php#unique-entry-id-109</guid><content:encoded><![CDATA[The recent capture and shooting of Osama bin Laden has provided a reminder of one of the most important principles of supplying information under the full glare of the media spotlight. <br /><br /><img class="imageStyle" alt="White House" src="http://www.kenmcewen.com/blog/files/white_house.jpg" width="212" height="141" />]]></content:encoded></item><item><title>Assessing impact of Chancellor&#x27;s tax raid</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-04-21T15:17:17+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/de7e2a8e26eefc1c257a078a3719e3b8-108.php#unique-entry-id-108</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/de7e2a8e26eefc1c257a078a3719e3b8-108.php#unique-entry-id-108</guid><content:encoded><![CDATA[I was listening closely as the Chancellor delivered his Budget last month. I had a deadline to produce 300 words for a client&rsquo;s Budget comment to be published in the next day&rsquo;s paper. <br /><br /><img class="imageStyle" alt="oil rig" src="http://www.kenmcewen.com/blog/files/oil-rig.jpg" width="229" height="150" />]]></content:encoded></item><item><title>Millennium Park draws visitors into downtown Chicago</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-03-10T15:11:25+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/255f0b58d9d3d92399b44688e4f2df4f-107.php#unique-entry-id-107</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/255f0b58d9d3d92399b44688e4f2df4f-107.php#unique-entry-id-107</guid><content:encoded><![CDATA[At yesterday&rsquo;s City Garden presentation, one of the first examples of city centre revitalisation presented by Charles Landry, author of <em>City Making</em> and <em>Creative City</em>, was the Millennium Park in Chicago.<br /><br /><img class="imageStyle" alt="Millennium Park Chicago" src="http://www.kenmcewen.com/blog/files/the-bean-draws-visitors-into-the-city..jpg" width="212" height="162" />]]></content:encoded></item><item><title>Apple shows how diversification can work </title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-03-04T14:30:52+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/efe65e7bd9022e14deab202612deb007-106.php#unique-entry-id-106</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/efe65e7bd9022e14deab202612deb007-106.php#unique-entry-id-106</guid><content:encoded><![CDATA[It seems so obvious with hindsight, but as the new millennium dawned, few of us would have seen the logic of a computer manufacturer producing a mobile device for playing music. That, in those days, was the domain of Sony with their Walkman.<br /><br /><img class="imageStyle" alt="Apple iPad" src="http://www.kenmcewen.com/blog/files/photo-8.jpg" width="212" height="162" />]]></content:encoded></item><item><title>What is the future for your daily newspaper?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2011-02-16T17:40:52+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/3a1fca184cf194f791d13a8228a3b6e0-105.php#unique-entry-id-105</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/3a1fca184cf194f791d13a8228a3b6e0-105.php#unique-entry-id-105</guid><content:encoded><![CDATA[For as long as I can remember, people have been predicting the death of newspapers. Firstly, it was the immediacy of radio and television that was going to kill them off. Now, it is the easy distribution of news on internet. <br /><br /><img class="imageStyle" alt="Newspaper reader" src="http://www.kenmcewen.com/blog/files/newspaper-reader-2.jpg" width="224" height="154" />]]></content:encoded></item><item><title>Acquisition strengthens Aberdeen&#x27;s global reach</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-12-17T09:41:42+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/7465efea80fcef5f1c44f84a9efd76fc-104.php#unique-entry-id-104</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/7465efea80fcef5f1c44f84a9efd76fc-104.php#unique-entry-id-104</guid><content:encoded><![CDATA[It would be difficult to find a better example of Aberdeen&rsquo;s drive to strengthen its role as a global oil and gas technology hub than the Wood Group&rsquo;s &pound;600 million acquisition of fellow Aberdeen company PSN, announced earlier this week. <br /><br /><img class="imageStyle" alt="Wood Group Brazil" src="http://www.kenmcewen.com/blog/files/woodgroup-pfbrazil.jpg" width="212" height="146" />]]></content:encoded></item><item><title>Blinded by technology</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-12-03T20:53:28+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/0d05ec492dc6550d3039381ded3add17-103.php#unique-entry-id-103</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/0d05ec492dc6550d3039381ded3add17-103.php#unique-entry-id-103</guid><content:encoded><![CDATA[I admit to being a bit of a geek. I am excited about the potential of new technology and, whenever there is a new update to any bit of software on my computer, I have to be restrained if I am to resist the temptation to hit the download button.<br /><br /><img class="imageStyle" alt="Fotolia_9698814_XS" src="http://www.kenmcewen.com/blog/files/fotolia_9698814_xs.jpg" width="177" height="171" />]]></content:encoded></item><item><title>Did they not know or did they conceal the truth?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-23T15:24:38+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/89bfc01912510bb91e9528705a2eeb5e-102.php#unique-entry-id-102</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/89bfc01912510bb91e9528705a2eeb5e-102.php#unique-entry-id-102</guid><content:encoded><![CDATA[The desperate news of financial meltdown in Ireland raises the question of how Western European economies, including our own, apparently turned from boom to bust so quickly. <br /><br /><img class="imageStyle" alt="Irish Parliament" src="http://www.kenmcewen.com/blog/files/p1030097.jpg" width="212" height="162" />]]></content:encoded></item><item><title>Is being &#x2018;included&#x2019; really being excluded? </title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-18T09:47:30+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/036beff83a49952076ce05a823c2a48e-101.php#unique-entry-id-101</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/036beff83a49952076ce05a823c2a48e-101.php#unique-entry-id-101</guid><content:encoded><![CDATA[I&rsquo;m following up my previous post with this moving story from Camphill School Aberdeen. It demonstrates how the work of the <a href="http://www.camphillaberdeen.org.uk" rel="external">Camphill Aberdeen</a> charities can make such a huge difference for individuals and for families in crisis.<br /><br /><img class="imageStyle" alt="excluded child" src="http://www.kenmcewen.com/blog/files/child-upset.jpg" width="224" height="154" />]]></content:encoded></item><item><title>The call that began a remarkable journey</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-18T08:56:02+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/f9d9bf48eb6c4965ede4d909f1bd69ed-100.php#unique-entry-id-100</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/f9d9bf48eb6c4965ede4d909f1bd69ed-100.php#unique-entry-id-100</guid><content:encoded><![CDATA[It was almost exactly seven years ago that Dr Stefan Geider at Camphill in Aberdeen called to ask if I could help with setting up a campaign. What was to follow tested my PR and public affairs skills to the extreme, but I would have been a lot poorer in so many ways had I not risen to the challenge. <br /><br /><img class="imageStyle" alt="Camphill Aberdeen City and Shire" src="http://www.kenmcewen.com/blog/files/dsc_0126.jpg" width="212" height="313" />]]></content:encoded></item><item><title>Putting the &#x22;public&#x22; back in public relations</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-15T14:59:52+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/0b3b5e12446405c936831c651d5d8a94-99.php#unique-entry-id-99</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/0b3b5e12446405c936831c651d5d8a94-99.php#unique-entry-id-99</guid><content:encoded><![CDATA[There are still many people out there who believe that public relations is entirely about getting &lsquo;name checks&rsquo; for clients in the newspapers.<br /><br /><img class="imageStyle" alt="pick member of public" src="http://www.kenmcewen.com/blog/files/fotolia_5482717_xs.jpg" width="173" height="173" />]]></content:encoded></item><item><title>BT needs to build broadband confidence</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-03T14:47:58+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/fa9ed7f38757d5ad5a05c98060eb2de4-98.php#unique-entry-id-98</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/fa9ed7f38757d5ad5a05c98060eb2de4-98.php#unique-entry-id-98</guid><content:encoded><![CDATA[I hoped it was our hub playing tricks when the internet went down this morning. But, no, it was a second BT Broadband outage affecting much of Scotland, Northern England and Northern Ireland.<br /><br /><img class="imageStyle" alt="Internet" src="http://www.kenmcewen.com/blog/files/fotolia_9719335_xs.jpg" width="212" height="162" />]]></content:encoded></item><item><title>Seizing the marine renewables opportunity</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-11-02T09:29:27+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/21132b99bf2b90fd5e18621e910439bd-97.php#unique-entry-id-97</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/21132b99bf2b90fd5e18621e910439bd-97.php#unique-entry-id-97</guid><content:encoded><![CDATA[The news that Scotland&rsquo;s First Minister, Alex Salmond, has called a summit meeting in Aberdeen on December 17 to examine how to secure &ldquo;the biggest economic opportunity in a generation&rdquo;, is timely and welcome.<br /><br /><img class="imageStyle" alt="Offshore turbines" src="http://www.kenmcewen.com/blog/files/offshore-wind-turbines.jpg" width="225" height="153" /><br />]]></content:encoded></item><item><title>PR in action as Chilean miners emerge</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-10-13T13:46:12+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/8611601067e10b109f9daae6a891b8c7-96.php#unique-entry-id-96</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/8611601067e10b109f9daae6a891b8c7-96.php#unique-entry-id-96</guid><content:encoded><![CDATA[The story of the Chilean miners emerging, after more than two months trapped underground, has captured the attention of the world, with good reason. This is a top-notch &lsquo;good news&rsquo; story.<br /><br /><img class="imageStyle" alt="Chile mine rescue" src="http://www.kenmcewen.com/blog/files/chilean-miner.jpg" width="244" height="168" />]]></content:encoded></item><item><title>Ethical public relations: an oxymoron?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-10-11T14:15:36+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/86dca0e592ebf1d1cfe8ee93673249d3-94.php#unique-entry-id-94</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/86dca0e592ebf1d1cfe8ee93673249d3-94.php#unique-entry-id-94</guid><content:encoded><![CDATA[My first-ever PR textbook, the <em>Manual of Public Relations</em>, wasted no time in getting to the subject of ethics in public relations. It was section 1.5. <br /><br /><img class="imageStyle" alt="Good and Evil " src="http://www.kenmcewen.com/blog/files/good-and-evil.jpg" width="142" height="213" />]]></content:encoded></item><item><title>Cutting off the Energy city</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-08-05T16:14:53+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/f8ac1edad8ea50d714b33966eddd007c-93.php#unique-entry-id-93</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/f8ac1edad8ea50d714b33966eddd007c-93.php#unique-entry-id-93</guid><content:encoded><![CDATA[It is more than a little ironic that barely two weeks after business leaders wrote to Transport Minister Stewart Stevenson demanding urgent action to improve the offshore energy capital&rsquo;s transport connections, news percolates from London that direct rail services from London to Aberdeen might be axed. <br /><br /><img class="imageStyle" alt="Swiss train" src="http://www.kenmcewen.com/blog/files/p1020226.jpg" width="213" height="136" />]]></content:encoded></item><item><title>Sort our transport system say energy capital business leaders</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-07-19T12:03:51+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/8ed685f6f43da21ce32f2fdc0dfb0142-92.php#unique-entry-id-92</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/8ed685f6f43da21ce32f2fdc0dfb0142-92.php#unique-entry-id-92</guid><content:encoded><![CDATA[Today&rsquo;s <a href="http://bit.ly/alo9E0" rel="external">Press and Journal</a>, <a href="http://www.bbc.co.uk/news/uk-scotland-north-east-orkney-shetland-10683153" rel="external">BBC</a>, Northsound and <a href="http://www.originalfm.com/newscentre/original-news/business-leaders-urge-government-to-remember-north-east-1069" rel="external">Original</a> are leading on reports that business leaders in Aberdeen have written to Transport Minister Stewart Stevenson demanding urgent action on delayed transport projects in and around Europe&rsquo;s Energy Capital.<br /><br /><img class="imageStyle" alt="Aberdeen trunk road" src="http://www.kenmcewen.com/blog/files/p1000948a.jpg" width="187" height="152" />]]></content:encoded></item><item><title>The blame culture</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-07-17T17:12:45+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/0220e329bbb3092e60a938f35861fcd9-91.php#unique-entry-id-91</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/0220e329bbb3092e60a938f35861fcd9-91.php#unique-entry-id-91</guid><content:encoded><![CDATA[I was laughing at a cartoon linked on their Facebook page by a relative who is a teacher. The cartoon features two scenarios: 1960 and 2010. <br /><br /><img class="imageStyle" alt="Angry man" src="http://www.kenmcewen.com/blog/files/anger.jpg" width="177" height="123" />]]></content:encoded></item><item><title>Good and bad news from world of politics</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-07-14T11:41:02+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/3e7ea1f9a56aafce573f4c89af0621eb-89.php#unique-entry-id-89</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/3e7ea1f9a56aafce573f4c89af0621eb-89.php#unique-entry-id-89</guid><content:encoded><![CDATA[Reading today&rsquo;s <a href="http://www.pressandjournal.co.uk" rel="external">Press and Journal</a> newspaper holds out hope and then dashes it. In the early pages is reference to moves to persuade the UK government to support the development of an appropriate infrastructure for Europe&rsquo;s Energy Capital. <br /><br />Then, on the letters page, is an example of the in-fighting that has hampered our progress for too long.<br /><br /><img class="imageStyle" alt="motorway" src="http://www.kenmcewen.com/blog/files/p1010137.jpg" width="177" height="134" />]]></content:encoded></item><item><title>Hyping the gloom?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-07-08T15:25:13+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/e518f78ea82e04d9a8fb2aef3314e01f-88.php#unique-entry-id-88</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/e518f78ea82e04d9a8fb2aef3314e01f-88.php#unique-entry-id-88</guid><content:encoded><![CDATA[Many of us will have spluttered over our cornflakes this morning when we read headlines saying &ldquo;Spending cuts &lsquo;will rise to &pound;42 billion&rsquo; for Scots&rdquo;. <br /><br /><img class="imageStyle" alt="World squeeze" src="http://www.kenmcewen.com/blog/files/economy_world_belt_tighten.jpg" width="166" height="146" />]]></content:encoded></item><item><title>Stepping aside from IoD chair</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-07-05T19:14:01+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/f2be60f3abf0400c5745b68f18492c43-87.php#unique-entry-id-87</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/f2be60f3abf0400c5745b68f18492c43-87.php#unique-entry-id-87</guid><content:encoded><![CDATA[So, after four years, it is time for me to step aside and let someone else take over as chairman of the Institute of Directors in Aberdeen. It has been a real pleasure and privilege to chair such a vibrant branch, which has a around 280 business leaders in the Aberdeen. <br /><br /><img class="imageStyle" alt="oil platform" src="http://www.kenmcewen.com/blog/files/oil-platform-at-sunrise.jpg" width="177" height="136" />]]></content:encoded></item><item><title>A (good) picture is worth a thousand words</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-06-10T12:44:15+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/d4105983274993b377a76a0789f8454c-81.php#unique-entry-id-81</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/d4105983274993b377a76a0789f8454c-81.php#unique-entry-id-81</guid><content:encoded><![CDATA[In this age of digital cameras and camera phones, it is only natural that &ndash; with an eye on reducing costs &ndash; businesses will question the need to spend upwards of &pound;100 per hour on a professional photographer. <br /><br /><img class="imageStyle" alt="Press photographer" src="http://www.kenmcewen.com/blog/files/fotolia_5401962_xs.jpg" width="177" height="134" />]]></content:encoded></item><item><title>Marketing Scotland&#x2019;s new energy future</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-05-24T14:13:41+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/a1c7f4ed8f14a1e96f1550e2e72e66f0-79.php#unique-entry-id-79</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/a1c7f4ed8f14a1e96f1550e2e72e66f0-79.php#unique-entry-id-79</guid><content:encoded><![CDATA[In the immediate years before setting up my first PR consultancy, I was responsible for marketing and promotion at the development organisation for the North East of Scotland. <br /><br /><img class="imageStyle" alt="" src="http://www.kenmcewen.com/blog/files/img_3230.jpg" width="204" height="107" />]]></content:encoded></item><item><title>Would the Prime Minister elected on Thursday please stand up?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-05-10T13:43:34+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/df7aaacb4bc3386a17d669c368af4743-75.php#unique-entry-id-75</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/df7aaacb4bc3386a17d669c368af4743-75.php#unique-entry-id-75</guid><content:encoded><![CDATA[For those of us living in Scotland, the current political shenanigans in London are more than a little puzzling. The Conservatives, under David Cameron, won the UK election with the largest number of seats. Surely, therefore, they should have taken over the reigns of power by now? <br /><br /><img class="imageStyle" alt="Houses of Parliament" src="http://www.kenmcewen.com/blog/files/houses-of-parliament.jpg" width="154" height="107" />]]></content:encoded></item><item><title>Sir Jackie&#x27;s name still linked to Pagani crash</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-03-29T13:17:30+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/8a015be50e2189243aeb1a7b51483d34-69.php#unique-entry-id-69</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/8a015be50e2189243aeb1a7b51483d34-69.php#unique-entry-id-69</guid><content:encoded><![CDATA[It is now five days since the first reports that Sir Jackie Stewart had been behind the wheel of the Pagani Zonda supercar that crashed in Aberdeenshire, producing an insurance claim of &pound;300,000.<br /><br /><img class="imageStyle" alt="Sir Jackie Stewart" src="http://www.kenmcewen.com/blog/files/jackie_stewart_ken1.jpg" width="148" height="188" />]]></content:encoded></item><item><title>Action needed now to secure UK oil industry</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-03-15T12:55:35+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/65bc9969f95285e78fad6192ee869147-64.php#unique-entry-id-64</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/65bc9969f95285e78fad6192ee869147-64.php#unique-entry-id-64</guid><content:encoded><![CDATA[The message delivered by Sue Bruce to the Convention of Scottish Local Authorities (COSLA) that action is needed now to encourage investment in the North Sea oil and gas industry needs to be heeded by our politicians.<br /><br /><img class="imageStyle" alt="oil platform" src="http://www.kenmcewen.com/blog/files/oil-platform.jpg" width="191" height="131" />]]></content:encoded></item><item><title>Innovation&#x2c; technology and leadership theme for IoD Scotland chairman</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-03-05T10:43:16+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/55ff4663bd59d996b00cf09a6ab3579d-61.php#unique-entry-id-61</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/55ff4663bd59d996b00cf09a6ab3579d-61.php#unique-entry-id-61</guid><content:encoded><![CDATA[Innovation, technology and leadership will be the themes of Thursday&rsquo;s (March 11) IoD Aberdeen lunch, where the speaker will be IoD Scotland chairman Raymond O&rsquo;Hare.]]></content:encoded></item><item><title>The benefits of being social</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-01-23T11:03:00+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/b22dd22d14c6e09ea8eb1b1c6720318f-57.php#unique-entry-id-57</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/b22dd22d14c6e09ea8eb1b1c6720318f-57.php#unique-entry-id-57</guid><content:encoded><![CDATA[<a href="http://www.camphillaberdeen.org.uk" rel="external">Camphill Aberdeen City and Shire</a> took the plunge into social media last month, with the setting up of a <a href="http://twitter.com/CamphillACS" rel="external">Twitter</a> account and a <a href="http://www.facebook.com/pages/Camphill-Aberdeen-City-Shire/282227780970" rel="external">Facebook</a> page. Meanwhile long-term social media exponents, <a href="http://www.thespires.co.uk" rel="external">The Spires</a>, continue to see the benefits.<br /><br /><img class="imageStyle" alt="Camphill Aberdeen City and Shire" src="http://www.kenmcewen.com/blog/files/dsc_0126.jpg" width="161" height="236" />]]></content:encoded></item><item><title>How does City Square stack up?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-02-14T13:59:19+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/913786e1ea3dc2bbc85ada831bac8530-56.php#unique-entry-id-56</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/913786e1ea3dc2bbc85ada831bac8530-56.php#unique-entry-id-56</guid><content:encoded><![CDATA[In the 19th century Aberdeen made great strides. Union Street &ndash; a viaduct on huge granite arches &ndash; was built to extend the city west over the Denburn Valley. It was the realisation of a remarkably forward-thinking vision and a breathtaking feat of civil engineering in an era of wheelbarrows, picks and shovels.<br /><br /><img class="imageStyle" alt="" src="http://www.kenmcewen.com/blog/files/chicago-bean-0040-night_2_2.jpg" width="204" height="144" /><br /><br />]]></content:encoded></item><item><title>Toyota&#x2019;s problems show how crises can devalue a brand</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-02-09T15:53:25+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/f035b0bef9f287c12c0719100072bb6d-55.php#unique-entry-id-55</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/f035b0bef9f287c12c0719100072bb6d-55.php#unique-entry-id-55</guid><content:encoded><![CDATA[It might have been Volkswagen that actually used the advertising slogan &ldquo;if only everything in life was as reliable as a Volkswagen&rdquo;. But, in terms of public perception, it could have been Toyota &ndash; at least, until now.<br /><br /><img class="imageStyle" alt="IoD Scotland Magazine" src="http://www.kenmcewen.com/blog/files/iod-scot-toyota.jpg" width="146" height="207" />]]></content:encoded></item><item><title>One bark for Labour&#x2c; two for Conservative</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-02-02T09:40:42+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/3473e15cc380a7d8978f4f4d06fa1582-53.php#unique-entry-id-53</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/3473e15cc380a7d8978f4f4d06fa1582-53.php#unique-entry-id-53</guid><content:encoded><![CDATA[With the looming General Election, things have obviously got a bit desperate at the House of Commons. The Speaker has started sending out letters to encourage future voters to register. But something seems to have gone a little awry with the system.<br /><br /><img class="imageStyle" alt="Alba McEwen" src="http://www.kenmcewen.com/blog/files/p1000127.jpg" width="159" height="201" /><br /><br />]]></content:encoded></item><item><title>More evidence of distorted view of North Sea oil</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-01-25T09:53:54+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/c7b835b2bca6e876fd65b177f9a5a608-52.php#unique-entry-id-52</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/c7b835b2bca6e876fd65b177f9a5a608-52.php#unique-entry-id-52</guid><content:encoded><![CDATA[Watching Jonathan Dimbleby&rsquo;s otherwise excellent programmes on Russia. He was at a BP base in Siberia when he drew a contrast between the industry there and the oil and gas industry in the UK.<br /><br /><img class="imageStyle" alt="Oil platform" src="http://www.kenmcewen.com/blog/files/oil-rig.jpg" width="215" height="142" />]]></content:encoded></item><item><title>City Square aims to put the heart in Aberdeen</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2010-01-07T18:34:52+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/8a19e9d0b3c52aac99ba64b80b8c780e-50.php#unique-entry-id-50</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/8a19e9d0b3c52aac99ba64b80b8c780e-50.php#unique-entry-id-50</guid><content:encoded><![CDATA[Plans to transform part of Aberdeen&rsquo;s city centre into a large public open space, or civic square, have taken a step forward with the unveiling of a new name and identity for the plan. The <a href="http://www.thecitysquareproject.com" rel="self">City Square</a>, would open off Union Street and build a new public space over Union Terrace Gardens and the Denburn.<br /><br /><img class="imageStyle" alt="City Square Project" src="http://www.kenmcewen.com/blog/files/city-square-project.jpg" width="150" height="81" />]]></content:encoded></item><item><title>What happened to our oil wealth?</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-12-14T09:22:55+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/7b23c574dcc2ea5e1d51f05906bb5bb0-46.php#unique-entry-id-46</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/7b23c574dcc2ea5e1d51f05906bb5bb0-46.php#unique-entry-id-46</guid><content:encoded><![CDATA[For 40 years Aberdeen has been the principal base for the North Sea oil and gas industry. Indeed, it is now one of the global centres of excellence and is recognised as an upstream oil centre that ranks second only to Houston in Texas. <br /><br /><img class="imageStyle" alt="oil rig" src="http://www.kenmcewen.com/blog/files/oil-platform.jpg" width="220" height="151" />]]></content:encoded></item><item><title>One year on there&#x27;s no end to the gloom</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-12-11T08:47:57+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/bead905805e9041d4e3860f8f906477e-45.php#unique-entry-id-45</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/bead905805e9041d4e3860f8f906477e-45.php#unique-entry-id-45</guid><content:encoded><![CDATA[I was preparing the traditional review of the year for yesterday&rsquo;s IoD Aberdeen committee Christmas dinner and looked out the notes for 2008. I realised that I could almost have got away with delivering the same messages.<br /><br /><img class="imageStyle" alt="belt tighten world" src="http://www.kenmcewen.com/blog/files/economy_world_belt_tighten.jpg" width="189" height="166" />]]></content:encoded></item><item><title>Good transport links are vital</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-11-18T12:45:45+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/bd75089ae823d53b92c86daf6ee17fa9-40.php#unique-entry-id-40</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/bd75089ae823d53b92c86daf6ee17fa9-40.php#unique-entry-id-40</guid><content:encoded><![CDATA[Good transport links have been at the centre of Aberdeen&rsquo;s success over the years. <br /><br /><img class="imageStyle" alt="Forth Road Bridge" src="http://www.kenmcewen.com/blog/files/img_4165.jpg" width="258" height="149" />]]></content:encoded></item><item><title>You need to know what people are saying about you</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-11-04T13:18:03+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/833bba782177efff7c4ab98399260624-38.php#unique-entry-id-38</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/833bba782177efff7c4ab98399260624-38.php#unique-entry-id-38</guid><content:encoded><![CDATA[In some of my recent blogs I have talked about the growth of social media and how mass communication power is shifting from organisations with editorial control and into the hands of individuals armed with nothing more than a mobile phone. <br /><br /><img class="imageStyle" alt="Angry customer" src="http://www.kenmcewen.com/blog/files/angry_mobile.jpg" width="185" height="271" />]]></content:encoded></item><item><title>Offshore Europe dispels any gloom</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-09-08T20:26:25+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/bcf235fbe4ff4ea5d276fe631c97e7a3-32.php#unique-entry-id-32</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/bcf235fbe4ff4ea5d276fe631c97e7a3-32.php#unique-entry-id-32</guid><content:encoded><![CDATA[When the organisers said that this year&rsquo;s <a href="http://www.offshore-europe.co.uk/" rel="external">Offshore Europe</a> was going to be the best yet, I must admit to some nagging doubts. We are, after all, in the worst recession since the Great Depression.<br /><br /><img class="imageStyle" alt="" src="http://www.kenmcewen.com/blog/files/thumb_logo_oe2009.jpg" width="144" height="139" />]]></content:encoded></item><item><title>Learn lessons from UK parliament and banks</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-08-29T10:15:50+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/b77e07cc95758ec0521af8c907d639a2-29.php#unique-entry-id-29</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/b77e07cc95758ec0521af8c907d639a2-29.php#unique-entry-id-29</guid><content:encoded><![CDATA[This summer <em><a href="http://www.politicshome.com/" rel="external">PoliticsHome</a></em> and <a href="http://www.prweek.com/uk/home/" rel="external">PR Week</a> joined forces to unveil the first Reputation Index, tracking the reputation of 50 top political brands in the Westminster corridors of power.<br /><br /><img class="imageStyle" alt="UK Parliament" src="http://www.kenmcewen.com/blog/files/uk-parliament-aerial.jpg" width="220" height="221" />]]></content:encoded></item><item><title>Don&#x27;t cut the marketing 2</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-07-15T14:49:12+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/c52dfa741a9c59f4b0b915b810de7c02-25.php#unique-entry-id-25</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/c52dfa741a9c59f4b0b915b810de7c02-25.php#unique-entry-id-25</guid><content:encoded><![CDATA[Some advice from others on surviving the recession to become a stronger brand ready for the upturn.<br /><br /><img class="imageStyle" alt="Money pressure" src="http://www.kenmcewen.com/blog/files/money-squeeze_2.jpg" width="188" height="188" />]]></content:encoded></item><item><title>Social media proves its power again</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-07-13T15:50:19+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/109fde52dd8e7eb2e85114aa69dcbd0b-24.php#unique-entry-id-24</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/109fde52dd8e7eb2e85114aa69dcbd0b-24.php#unique-entry-id-24</guid><content:encoded><![CDATA[Previously in this blog I have highlighted how social media put mass communication into the hands of the individuals equipped with nothing more than a mobile phone. <br /><br /><img class="imageStyle" alt="Mobile phone" src="http://www.kenmcewen.com/blog/files/youth-with-mobile-phone_2.jpg" width="164" height="216" />]]></content:encoded></item><item><title>ACSEF maps out vision for the future</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-06-12T10:02:23+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/84bcea9b8fec396003d91c3a7b3eba7d-23.php#unique-entry-id-23</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/84bcea9b8fec396003d91c3a7b3eba7d-23.php#unique-entry-id-23</guid><content:encoded><![CDATA[At yesterday&rsquo;s ACSEF Economic Summit, the chairman, Tom Smith, admitted that he is fond of saying that this region has had &ldquo;more visions than Joan of Arc&rdquo;. <br /><br /><img class="imageStyle" alt="Offshore platform" src="http://www.kenmcewen.com/blog/files/Brae A.jpg" width="244" height="169" /><br />]]></content:encoded></item><item><title>Plans for Aberdeen&#x27;s new city centre revealed</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-06-05T11:38:56+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/119f994baf4014fe22c85e1a6d0bc5f3-21.php#unique-entry-id-21</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/119f994baf4014fe22c85e1a6d0bc5f3-21.php#unique-entry-id-21</guid><content:encoded><![CDATA[Today, the wraps come off the initial plans for the transformation of Aberdeen City Centre. The proposal would create a new six-acre civic space as a focus for the city as it aims to keep its role as one of the world&rsquo;s premier energy centres. <br /><br /><img class="imageStyle" alt="Union Terrace" src="http://www.kenmcewen.com/blog/files/union-terrace1.jpg" width="256" height="193" />]]></content:encoded></item><item><title>Securing Aberdeen&#x27;s role as energy centre</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-05-15T14:14:25+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/81b04e8ae017e97be3f1e3fbc37e5678-17.php#unique-entry-id-17</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/81b04e8ae017e97be3f1e3fbc37e5678-17.php#unique-entry-id-17</guid><content:encoded><![CDATA[At our IoD Aberdeen lunch yesterday, three business leaders involved in Aberdeen City and Shire Economic Future presented their vision for the future development of the region. <br />]]></content:encoded></item><item><title>Some clients still have social media jitters</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-05-14T20:45:32+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/c80778e70a25ec39afd955c9a531d7fe-16.php#unique-entry-id-16</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/c80778e70a25ec39afd955c9a531d7fe-16.php#unique-entry-id-16</guid><content:encoded><![CDATA[The talk in the public relations industry at the moment is very much about social media and their role in the future of corporate communications. <br /><br /><img class="imageStyle" alt="" src="http://www.kenmcewen.com/blog/files/computer2_1.jpg" width="223" height="152" />]]></content:encoded></item><item><title>The changing world of media</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-04-16T17:48:38+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/b3ca3d9587b42cf9737b7c069a7108cd-12.php#unique-entry-id-12</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/b3ca3d9587b42cf9737b7c069a7108cd-12.php#unique-entry-id-12</guid><content:encoded><![CDATA[We are used to the power of mass communication being vested in television, radio, newspapers and publications. Now, as the pace of the internet revolution shows no sign of slowing, we are seeing a real shift in that power.<br /><br /><img class="imageStyle" alt="" src="http://www.kenmcewen.com/blog/files/people_heads1.jpg" width="241" height="54" />]]></content:encoded></item><item><title>Running out of superlatives</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-03-16T18:26:57+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/b33870d746416a079a9456d3d0b9b9c2-10.php#unique-entry-id-10</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/b33870d746416a079a9456d3d0b9b9c2-10.php#unique-entry-id-10</guid><content:encoded><![CDATA[Is there a danger that we are running out of superlatives to excite and enthral people?]]></content:encoded></item><item><title>Your reputation is a key asset</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-02-05T16:10:16+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/47f2f6ecc76195d2a713ef7e77a9e59a-9.php#unique-entry-id-9</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/47f2f6ecc76195d2a713ef7e77a9e59a-9.php#unique-entry-id-9</guid><content:encoded><![CDATA[What are the most important assets in your organisation? Your people? Your premises? Your intellectual property? What about your reputation? <br /><br /><img class="imageStyle" alt="Shooting yourself" src="http://www.kenmcewen.com/blog/files/shooting_self2.jpg" width="226" height="154" />]]></content:encoded></item><item><title>Time to focus on oil and gas</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2009-01-12T14:47:20+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/cf13feae2c64e12204fd01ce94b0a941-6.php#unique-entry-id-6</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/cf13feae2c64e12204fd01ce94b0a941-6.php#unique-entry-id-6</guid><content:encoded><![CDATA[Considering the scale of the industry and its massive contribution to the UK economy, it sometimes seems that the North Sea oil and gas is being deliberately downplayed. But, it is so vital to our future that it should be promoted to the top of our national agenda.<br /><br /><img class="imageStyle" alt="North Sea Oil provides 75% of UK prime energy" src="http://www.kenmcewen.com/blog/files/oil-rig2.jpg" width="235" height="154" />]]></content:encoded></item><item><title>In difficult times internal communication is critical</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2008-12-12T09:24:12+00:00</dc:date><link>http://www.kenmcewen.com/blog/files/ac7aff83d742bc79513c20009ae06bc3-5.php#unique-entry-id-5</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/ac7aff83d742bc79513c20009ae06bc3-5.php#unique-entry-id-5</guid><content:encoded><![CDATA[With everyone being fed a daily diet of doom and gloom, keeping your own people informed is more critical than ever.<br /><br /><img class="imageStyle" alt="Internal PR is essential in uncertain times" src="http://www.kenmcewen.com/blog/files/meeting21.jpg" width="230" height="157" />]]></content:encoded></item><item><title>Tough times? Don&#x27;t cut the marketing&#x21;</title><dc:creator>ken@kenmcewen.co.uk</dc:creator><category>blog</category><dc:date>2008-10-11T15:19:45+01:00</dc:date><link>http://www.kenmcewen.com/blog/files/39a4dfdae00148c24d6ae6bd726796ea-3.php#unique-entry-id-3</link><guid isPermaLink="true">http://www.kenmcewen.com/blog/files/39a4dfdae00148c24d6ae6bd726796ea-3.php#unique-entry-id-3</guid><content:encoded><![CDATA[It is one of those business truisms that we all have at the back of our minds. But, at the first sense of economic turmoil, it is still too easy to fly in the face of all the evidence and cut the marketing budget. <br /><br /><img class="imageStyle" alt="maintain PR spend during recession" src="http://www.kenmcewen.com/blog/files/tunnel1.jpg" width="225" height="172" />]]></content:encoded></item></channel>
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