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Developing your business through effective communication
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Ken McEwen Public Relations
Tel +44 1467 633667
ken@kenmcewen.co.uk
www.kenmcewen.com
Dedicated personal marketing and PR support from one of Aberdeen City and Shire's most experienced consultants.
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What happened to our oil wealth?
14/12/09 09:22 Filed in: blog
For 40 years Aberdeen has been the principal base for
the North Sea oil and gas industry. Indeed, it is now
one of the global centres of excellence and is
recognised as an upstream oil centre that ranks
second only to Houston in Texas.
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One year on there's no end to the gloom
11/12/09 08:47 Filed in: blog
I was preparing the traditional review of the year
for yesterday’s IoD Aberdeen committee Christmas
dinner and looked out the notes for 2008. I realised
that I could almost have got away with delivering the
same messages.
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Good transport links are vital
18/11/09 12:45 Filed in: blog
You need to know what people are saying about you
04/11/09 13:18 Filed in: blog
In some of my recent blogs I have talked about the
growth of social media and how mass communication
power is shifting from organisations with editorial
control and into the hands of individuals armed with
nothing more than a mobile phone.
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Offshore Europe dispels any gloom
08/09/09 20:26 Filed in: blog
When the organisers said that this year’s Offshore Europe was going to
be the best yet, I must admit to some nagging
doubts. We are, after all, in the worst
recession since the Great Depression.
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Learn lessons from UK parliament and banks
29/08/09 10:15 Filed in: blog
This summer PoliticsHome and PR Week joined forces to
unveil the first Reputation Index, tracking the
reputation of 50 top political brands in the
Westminster corridors of power.
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IoD Aberdeen programme
28/08/09 09:13 Filed in: blog
The IoD Aberdeen programme for Autumn 2009 has been
finalised. Read
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Don't cut the marketing 2
15/07/09 14:49 Filed in: blog
Some advice from others on surviving the recession to
become a stronger brand ready for the upturn.
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Social media proves its power again
13/07/09 15:50 Filed in: blog
Previously in this blog I have highlighted how social
media put mass communication into the hands of the
individuals equipped with nothing more than a mobile
phone.
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ACSEF maps out vision for the future
12/06/09 10:02 Filed in: blog
At yesterday’s ACSEF Economic Summit, the chairman,
Tom Smith, admitted that he is fond of saying that
this region has had “more visions than Joan of Arc”.
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Plans for Aberdeen's new city centre revealed
05/06/09 11:38 Filed in: blog
Today, the wraps come off the initial plans for the
transformation of Aberdeen City Centre. The proposal
would create a new six-acre civic space as a focus
for the city as it aims to keep its role as one of
the world’s premier energy centres.
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Securing Aberdeen's role as energy centre
15/05/09 14:14 Filed in: blog
At our IoD Aberdeen lunch yesterday, three business
leaders involved in Aberdeen City and Shire Economic
Future presented their vision for the future
development of the region.
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Some clients still have social media jitters
14/05/09 20:45 Filed in: blog
The talk in the public relations industry at the
moment is very much about social media and their role
in the future of corporate communications.
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The changing world of media
16/04/09 17:48 Filed in: blog
We are used to the power of mass communication being
vested in television, radio, newspapers and
publications. Now, as the pace of the internet
revolution shows no sign of slowing, we are seeing a
real shift in that power.
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Running out of superlatives
16/03/09 18:26 Filed in: blog
Is there a danger that we are running out of
superlatives to excite and enthral people?
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Your reputation is a key asset
05/02/09 16:10 Filed in: blog
What are the most important assets in your
organisation? Your people? Your premises? Your
intellectual property? What about your reputation?
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Time to focus on oil and gas
12/01/09 14:47 Filed in: blog
Considering the scale of the industry and its massive
contribution to the UK economy, it sometimes seems
that the North Sea oil and gas is being deliberately
downplayed. But, it is so vital to our future that it
should be promoted to the top of our national agenda.
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