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Ken McEwen Public Relations
Tel +44 (0)1467 633667
ken@kenmcewen.co.uk
www.kenmcewen.com
Dedicated personal marketing and PR support from one of Aberdeen City and Shire's most experienced consultants.
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Disappointment at new Aberdeen civic square
02/05/13 12:27 Filed in: blog
The good news that we were to lose the much hated eyesore that is St Nicholas House, has turned into disappointment at the proposed replacement.
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Read More...Opportunity and danger for job seekers
19/03/13 16:02 Filed in: blog
We are in the midst of a huge change in the way we receive our news. Until very recently the power of mass communication was vested only in television companies, radio stations, newspapers and other publications.
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Read More...Reviving pride in Aberdeen city centre
07/03/13 12:21 Filed in: blog
After the sometimes bitter political battles over Aberdeen’s City Garden Project, the initiative by Prof Ferdinand von Prondzynski, principal of the Robert Gordon University, holds out some hope that it could restore a sense of direction for the city.
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Read More...Hard-won reputations are losers in horse meat scandal
14/02/13 15:26 Filed in: blog
It may have created a field day for comedians and those with Photoshop skills, but the horse meat scandal is a very serious matter that has shaken our faith in some of the country’s best-known brands.
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Read More...By appointment to Camphill School Aberdeen
05/12/12 16:40 Filed in: blog
I'm delighted to report that Ken McEwen Public Relations has been appointed to handle PR work for Camphill School Aberdeen.
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Read More...Don’t bury your head in the sand
12/11/12 14:27 Filed in: blog
Some years ago I spluttered over my cornflakes when I read a client’s name unexpectedly splashed across the morning headlines. The story suggested the business was on the brink of collapse, with the potential loss of a substantial number of jobs.
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Read More...Yes or no? Scotland's future.
31/10/12 09:52 Filed in: blog
The ‘Edinburgh agreement’ has cleared the way for the referendum on Scotland’s independence in 2014. It will be the most momentous political choice any of us are likely to have to make. Just one question: yes’ for independence, ‘no’ for retaining the union.
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Read More...Aberdeen needs a plan to recover
25/08/12 12:06 Filed in: blog
I have made no secret of my support for the Aberdeen City Garden Project. I saw it as transformational for the city. Something that our forward-thinking forebears (who boldly built the viaduct that is Union Street to create the modern city we know) would have been proud of.
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Read More...Pace yourself to sustain your PR
24/08/12 12:23 Filed in: blog
Part of the Chartered Institute of Public Relations’ definition states that public relations is “the planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics”.
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Read More...Aberdeen City Garden the story so far
10/08/12 12:18 Filed in: blog
The idea to create a new civic space in the heart of Aberdeen over the Denburn Valley is not new. But the latest Aberdeen City Garden proposal was approved by a majority of 52% in a March 2012 referendum. But the new council administration aims to vote the plans down. Read More...
Twitter: can't see the wood for the trees?
03/07/12 10:25 Filed in: blog
There are three objections I regularly receive whenever I suggest using Twitter. Before I can get to explaining how I find it valuable for communication, or for just keeping more informed about what’s going on in the news, my locality, or in particular industry sectors, someone will come up with one of these three objections.
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Read More...Time for straight talking
08/06/12 11:40 Filed in: blog
One of my favourite all-time quotes is the infamous statement made by Donald Rumsfeld, then US Defense Secretary, at a press briefing in 2002.
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Read More...The importance of a vibrant city
28/05/12 09:43 Filed in: blog
I have an old photograph of Aberdeen in the 19th Century, soon after the Granite City gained that title, following the completion of the huge granite viaduct that carries the grandeur of Union Street across the Denburn Valley.
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Read More...Dismayed by attempt to derail democracy
22/05/12 11:21 Filed in: blog
Along with a substantial proportion of the local population I am dismayed at the threat to vote out the City Garden proposal for Aberdeen city centre, despite the result of a democratic referendum. Read More...
A (good) picture is worth a thousand words
06/03/12 12:34 Filed in: blog
Digital cameras and phone cameras are great, aren’t they? As a keen amateur photographer, I love the way I can snap away without worrying about wasting film and I can see the results without waiting for processing.
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Read More...City centre investment depends on garden vote
09/02/12 12:40 Filed in: blog
I only discovered last week that the City Garden referendum in Aberdeen has much wider implications than simply the decision between retaining the existing Union Terrace Gardens or creating a new City Garden spanning the Denburn Valley.
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Read More...Diverting energy from the Energy Capital?
19/01/12 17:58 Filed in: blog
It wasn’t the creation of Enterprise Areas that surprised me. It was the fact that an Enterprise Area for Low Carbon and Renewables technologies appeared to very deliberately exclude the established global centre for energy technology – Aberdeen.
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Read More...New attitudes needed to city centre trade
23/11/11 15:42 Filed in: blog
If I was going to open a shop, I would start out by doing some pretty intensive market research. I would want to know what people want. I would want to know whether there was space in the market for my business.
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A business genius who connected with people
03/11/11 11:41 Filed in: blog
I have a sticker in my study that says “Steve Jobs for President”. I can’t remember who gave it to me, or when. But, the fact that someone produced and widely distributed it, does underline the extraordinary way that Steve Jobs connected with ‘the people’.
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Hard to ignore social networking potential
07/09/11 13:43 Filed in: blog
I read today that 26 million people in the UK are now on Facebook. That’s 41% of all the entire population!
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